Event Dates
From: Wednesday, July 21, 2027
To: Monday, July 26, 2027
Where leather daddies rule the streets of San Francisco’s South of Market district.
More hardcore than its big brother, September’s Folsom Street Fair, Up Your Alley, or Dore Alley is a fetish market not for the faint of heart! Enjoy a weekend of fetish parties and circuit events in the lead up to the final Sunday of the month, when the fair comes to life and fetish lovers unite.
- Book your hotel in advance as the weekend attracts thousands of visitors from San Francisco and beyond. Stay in Soma, close to all the action. The San Francisco Proper Hotel is just 5-minutes from the alley parties and features spacious rooms, a fully-equipped gym and superb roof terrace.
The Event
- Wednesday 21st – Monday 26th July 2027 – While the main fair takes place on the final Sunday in July, a series of pop-up circuit events, after parties and recovery nights take place from the preceding Wednesday to the closing Monday.
The Dore Alley Fair
- Next Edition: Sunday 25th July 2027
- The Up Your Alley Fair is most commonly referred to by locals as Dore Alley Fair or simply Dore Alley, a leather and fetish event held in San Francisco, California on the last Sunday of July on Folsom Street between 9th and 10th Streets and on Dore Street from Howard Street to half a block southeast of Folsom Street.
- Up Your Alley attracts leather loves, hot guys, daddies and fetish lovers. Of course, if rubber, sportswear, biker gear, skinheads, punks, or any variety of built, hairy men turns you on, then you won’t be disappointed. As the organisers state, “If you’re into it, there’s a scene for you”.
- Located in front of the legendary Powerhouse bar, an anything-goes gay leather bar, nearly 15,000 fellow leather men and fetish enthusiasts engage in BDSM play at over 50 adult vendor spaces! Spanking, punching, whips and floggers, bondage, domination and submission, creative water-sports, toys and so much more are in full effect.
- A sound stage (for dancing) is located at the 10th Street end of Folsom Street.
- Upgrade your Dore Alley experience with a stay at “The Line“, rated “Fabulous” by guests with spacious rooms, epic views and a superb gym, just 7-minutes ride to the alley!
Top Tips for a great Dore Alley Experience.
- Arrive before midday. The streets and nearby bars become packed during the afternoon.
- Wear boots or sturdy closed shoes. The fair takes place on busy city streets and lightweight footwear is not practical.
- Bring sunscreen and drink water throughout the day.
- Buy tickets for the main club parties before arriving in San Francisco.
- Ask before taking photographs. A festival wristband or entry sign is not personal consent to photograph someone.
- Carry only what you need and use a small secure bag.
- Download or save your party tickets before leaving your hotel.
- Expect queues at Powerhouse, Mr S Leather and the busiest SoMa venues.
- Plan food away from the main fair. Nearby restaurants can become crowded and food inside the event is limited.
- Check each party’s clothing policy. Some venues permit street clothes; others expect fetish, sportswear or leather gear.
Entrance
- You can enter the fair at 9th and Folsom • Howard and 10th or • 11th and Folsom
- $15 Suggested Donation gets you a sticker for $2 OFF our outdoor bars!
- CLOSEST BART STATION: Civic Center
Dore Alley Circuit Parties
- Fun from Wednesday to Sunday- Many of the city’s top promoters are hosting some of the most anticipated parties of the Summer.
- Pre parties kick off on Wednesday and after parties on Monday morning. Most events fall on Friday through to Sunday. The following parties typically take place during the event – Dates to be confirmed.
- Dirty Alley – Mr S Leather and Powerhouse kick off Dore Alley Weekend with one of San Francisco’s biggest outdoor leather parties. Expect fetish demonstrations, DJs, gear vendors, go-go dancers and thousands of locals filling the streets around Dore Alley.
- TUFF – LA’s acclaimed leather and fetish party returns to San Francisco with dark house and techno. Leather, rubber, sportswear and harnesses fill the dance floor for one of the weekend’s biggest opening parties.
- LateXXX – San Francisco Rubber hosts its annual afternoon rubber social featuring DJ jvckietrvn, shiny gear, drinks and one of the friendliest gatherings of Dore Weekend.
- Milked – Guerilla Jax’s legendary JO-only event returns with multiple play areas, equipment stations and a relaxed social atmosphere before the weekend really gets underway.
- PRIME – Daddy Alley – TrophyDad’s signature daddy party features uplifting house music upstairs, while downstairs delivers darker leather bar beats for daddies and their admirers.
- Stank – Powerhouse’s legendary musk party celebrates sweat, gear and natural attraction and is home to the famous Midnight Ripe Pit Contest.
- Bark Before Dark – A welcoming social for pups, handlers and friends featuring DJs, social spaces and an easy-going start to the weekend before the late-night parties begin.
- Alchemy – Progressive house and trance take over Public Works with international DJs delivering one of the weekend’s freshest dance events.
- HorseMarket – Fresh Meat – HorseMarket’s opening play party welcomes newcomers into its European-inspired stallion-and-mare experience with multiple themed play spaces.
- Big Muscle – The annual muscle celebration returns with the famous Bare Chest Calendar presentation, top DJs and one of the largest crowds of bodybuilders, muscle bears and fitness fans.
- Sneaks – Polyglamorous’ hugely popular sneaker and sportswear party transforms the San Francisco Mint into a giant playground for trainer lovers, singlets and athletic gear.
- BRÜT – Gear HEAD – Brian Kent’s internationally renowned BRÜT party features world-class DJs and thousands of leather and gear enthusiasts.
- Truck – Inspired by San Francisco’s legendary Truck Bar, this warehouse party combines industrial production, dark beats and a sexy leather crowd.
- HorseMarket – The flagship HorseMarket event continues the famous stallion-and-mare format with live performances, fetish play and an international crowd.
- CUMUNION + BEARUNION – One of the weekend’s largest men’s play parties, combining CUMUNION and BEARUNION across multiple cruising and dungeon spaces.
- Up Your Alley Fair – The world’s second-largest leather and fetish street fair fills SoMa with live entertainment, vendors, demonstrations, DJs and thousands of visitors celebrating San Francisco’s leather community.
- Nocturnal – A Sunday morning after-hours event featuring uplifting house music inside Halcyon’s renowned sound system.
- CUMUNION – Dore Alley Edition – Running as the fair winds down, CUMUNION fills two floors with cruising, play areas and an international crowd.
- ROMP Dirty Discotheque – The official closing tea dance featuring disco-inspired production, lasers and a packed dance floor.
- REAL BAD presents RITUAL After Hours – The legendary after-hours event keeps the music going into Sunday morning with an outstanding house music line-up.
- SOMA – A high-energy closing circuit party featuring international DJs inside Halcyon’s immersive dance space.
- HorseMarket Unbridled × Fornication – HorseMarket joins forces with Fornication for one final night of fetish play, performances and unforgettable Dore Weekend energy.
- Deviants Adult Arcade – The official Up Your Alley afterparty transforms the historic San Francisco Mint into a multi-room playground featuring DJs, immersive performances and late-night entertainment.
- Dore Alley Recovery – Round off an unforgettable weekend with drinks on the Lookout balcony overlooking Market Street as locals and visitors gather for one final celebration before heading home.
Horse Market
- HorseMarket SF – Modeled as close as possible to the famous Fickstutenmarkt party that is held in Europe. This to some people, is known as the Stallion and Mare party.
- Before the event begins, every participant has to decide whether he wants to attend as a Mare (bottom) or as a stallion (top) and there are no changes.
- HorseMarket now has four separate events across the weekend: Pulse (Thu) Fresh Meat (Fri) HorseMarket (Sat) Unbridled × Fornication (Sun)
- On the day of the market, the Mares arrive and undress either to underwear or naked and then get hooded. After they are ready, the Stallions enter and can fully inspect the Mares at their leisure.When a Stallion has decided on a mare, he can then mount the Mare. When the Stallion has finished mounting the mare, they are then available for mounting by other Stallions.
The Venues
- Powerhouse – Compact, no-frills leather and cruise bar known for its packed patio, themed kink nights and famously uninhibited Dore Weekend crowd.
District: SoMa – Less than 2 minutes’ walk from the fair.- Mr S Leather – San Francisco’s landmark leather and fetish store, hosting demonstrations, performers and outdoor action during the Dirty Alley opening party.
District: SoMa – Approximately 6 minutes’ walk from the fair.- 1015 Folsom – Long-running multi-level nightclub with several dance floors, powerful production and a strong history of hosting San Francisco’s largest gay circuit events.
District: SoMa – Approximately 7 minutes’ walk from the fair.- The Stud – Worker-owned queer institution dating back to 1966, known for drag, underground performers, alternative club nights and community-led events.
District: SoMa – Approximately 5 minutes’ walk from the fair.- Public Works – Independent club and arts space with a tall main room, mezzanine level and a programme built around underground house, techno and queer nightlife.
District: Mission District – Approximately 18 minutes’ walk from the fair.- DNA Lounge – A sprawling late-night venue with two stages, four dance floors, seven bars and an attached pizza restaurant for post-party food.
District: SoMa – Approximately 7 minutes’ walk from the fair.- The San Francisco Mint – Monumental former US Mint filled with stone vaults, grand halls and hidden rooms, creating a dramatic setting for Sneaks and large multi-room productions.
District: Mid-Market – Approximately 20 minutes’ walk from the fair.- 888 Garage – Raw industrial event space near The Midway, built around warehouse-scale sound, minimal interiors and large underground dance productions.
District: Dogpatch – Approximately 40 minutes’ walk or 10–15 minutes by taxi from the fair.- Club Six – Underground SoMa nightclub with separate upstairs and basement rooms, letting parties run contrasting house, techno and leather-bar sounds under one roof.
District: SoMa – Approximately 18 minutes’ walk from the fair.- Transform1060 – Dedicated adult event space with social areas, dungeon equipment and several rooms designed for cruising and men-only play parties.
District: SoMa – Approximately 7 minutes’ walk from the fair.- Halcyon – Intimate late-night club recognised for its high-spec sound system, low ceilings and DJ-focused house and techno programme.
District: SoMa – Approximately 6 minutes’ walk from the fair.- Lookout – Popular Castro gay bar with a wraparound upper-floor balcony overlooking Market Street, hosting the traditional Monday recovery gathering.
District: Castro – Approximately 30 minutes’ walk or 10–15 minutes by taxi from the fair.- StopGap – Private SoMa dungeon used for ticketed fetish workshops, community socials and smaller play-focused events away from the main club circuit.
District: SoMa – Exact address and distance are provided to ticket holders.Where to stay during Dore Alley Fair
San Francisco’s most popular gay neighbourhoods include, The Castro and Soma (home to the most famous gay fetish bars)
SOMA: InterContinental Hotel, Courtyard by Marriott , Palace Hotel, Hotel Zelos,
CASTRO: Beck’s Motor Lodge,
Where to stay close to all the gay bars.
Our top 4 selections with the best rates.
The W Hotel is our preferred hotel in the
city close to everything with large rooms.
For further information and advice on
Folsom Street Fair visit The Website
We have divided the map into two areas, the Castro, San Francisco’s world famous gay district and SOMA
Address: 1409 Sutter Street, San Francisco, CA 94109, USA
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Address: 1347 Folsom St, San Francisco, CA 94103, USA
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