Event Dates
From: Sunday, November 29, 2026
To: Sunday, November 29, 2026
Celebrate the arrival of Summer in Sao Paulo at the 20th edition of the spectacular White Party
White outfits, old friends and a Christmas charity collection: Rodrigo Zanardi’s White Party celebrates its 20th anniversary with an invitation-only Sunday celebration at Prince Tower.
- Stay close to the gay bars in the trendy Jardins district at the Transamerica Executive Jardins, a “Travel Proud” certified hotel rated “Excellent” by guests with a rooftop pool, modern gym and spacious rooms.
The Event
- Next Edition: Sunday, November 29, 2026 – from 14:00.
- Hello, boys of Sao Paulo! Summer has arrived, and it’s time to celebrate as Rodrigo Zanardi presents the city’s signature gay party.
- The White Party brings together some of Latin America’s top circuit DJs for an epic night of celebrations.
- Presented by Rodrigo Zanardi, White Party marks two decades of bringing friends together for one of São Paulo’s established gay celebrations.
- The anniversary edition takes over Prince Tower for the first time, moving the party to Bom Retiro.
- Expect a social afternoon with São Paulo’s party crowd, an all-white look and an emphasis on reconnecting with friends.
- This edition is exclusively for invited guests. Arrange your invitation with the organiser before making travel plans around attendance.
- Experience a sublime stage show and production with fantastic light, sound, and the hottest dancers and performers.
- Upgrade your Sao Paulo experience at the Hotel Fasano São Paulo Jardins, rated “Superb” by guests with stylish rooms and high-end amenities, located just 250 metres from the luxurious Rua Oscar Freire street.
Dress Code & Christmas Collection
- Choose a white outfit, from a simple fitted shirt and shorts to a full anniversary-party look.
- Guests are asked to bring toys for the Christmas charity collection, supporting children in need.
- Pick something comfortable for an afternoon celebration and carry your donation separately from your party bag.
Prince Tower – The Venue
- Prince Tower –multipurpose events complex in Bom Retiro, north of São Paulo’s historic centre.
- Its spacious, adaptable event areas host club parties, performances and private celebrations, with the layout arranged for each production.
- The setting puts this edition away from the Rua Augusta and Jardins nightlife strips.
- Plan a dedicated journey to the venue rather than arriving on foot from the gay bars.
- Bom Retiro is known for its clothing shops and Korean restaurants, giving the surrounding district a different character from the city’s usual circuit-party neighbourhoods.
Before the Party
For the Sunday afternoon start, Athenas is the practical choice for lunch and a drink. Save the evening bars for Saturday’s warm-up.
- Jardins / Paulista – Living Lounge Bar & Sushi at Renaissance offers cocktails and sushi on Alameda Santos. For a more casual gay crowd, Bofetada Club, on Rua Peixoto Gomide, combines outdoor tables, karaoke and DJ nights. Choose Bofetada for the evening before.
- Consolação / Rua Augusta – Athenas, at Rua Augusta, 1449, combines a bar and restaurant with Greek and Brazilian dishes, beers and cocktails. A good meeting point for an early lunch before heading to Prince Tower. Ca’d’Oro Sky-Bar offers rooftop views and cocktails for another evening during your stay.
- Bom Retiro – Bar Carmem, at Rua Silva Pinto, 429, is a compact cocktail bar attracting a fashion-forward LGBTQ+ crowd, with innovative cocktails and Brazilian-Korean bar snacks.
Where to Stay
Choose Consolação for access to Rua Augusta and Frei Caneca, or Jardins for restaurants, shopping and a more polished hotel base. Travel to Prince Tower by car from either area.
- Hotel Ca’d’Oro São Paulo – Our pick for combining the party with São Paulo’s gay nightlife. Set on lower Rua Augusta in Consolação, with a heated pool, rooftop Sky-Bar and an established Italian restaurant.
- Renaissance São Paulo Hotel – Full-service luxury choice in Jardins, near Avenida Paulista. The wellness floor includes a heated outdoor pool, whirlpool, sauna and steam room, with Terraço Jardins for Brazilian cooking.
- L’Hotel PortoBay São Paulo – Smaller luxury hotel just off Avenida Paulista, with traditional interiors, a heated indoor pool, spa and restaurant.
- Hotel Nacional Inn Jaraguá São Paulo – Central option on Rua Martins Fontes, convenient for the historic centre and the lower Augusta area.
Where to stay close to all the gay bars
Book now and pay on arrival.
The Estanplaza Paulista is close to
all the trendy gay bars and shops
For more information and advice on
The White Party São Paulo Instagram
The gay bars are a little spread out but taxis are cheap, we have chosen Hotels close to the gay bars that have high reviews on booking.com our hotel partner .
Address: Alameda Campinas, 266, Jardim Paulista, São Paulo, SPhood.
Address: Rua Haddock Lobo, 294, Cerqueira César, São Paulo
Address: Rua Augusta, 129, Consolação, São Paulo, SP, 01305-900, Brazil
Address: Rua Martins Fontes, 71, Consolação, São Paulo
Address: Rua Rego Freitas, 470, Consolação, São Paulo, Brazil
Address: Av. Vieira de Carvalho, 43, República, São Paulo, Brazil
Address: Rua Marquês de Itu, 182, Vila Buarque, SP, Brazil
Address: Rua Santa Isabel, 198, Vila Buarque, SP, Brazil
Address: Rua Nestor Pestana, 27, Consolação, SP, Brazil
Address: Rua Rio Grande, 33, Vila Mariana, SP, Brazil
Address: Rua Bento Freitas, 130, República, SP
Address: Rua Augusta, 620, Consolação, SP
Address: Avenida Vieira de Carvalho, 31/35, República, SP
Address: Rua Treze de Maio, 703, Bela Vista, SP
Address: Rua dos Ingleses, 355, Bela Vista, SP
Address: Rua Brigadeiro Galvão, 723, Barra Funda, SP
Address: Av. Vieira de Carvalho, 55, República, SP
Address: Rua Bento Freitas, 38, República, SP
Address: Rua Frei Caneca, 916, Consolação, SP
Address: Rua Augusta, 970, Consolação, SP
Address: Rua Bela Cintra, 569, Consolação, SP
Address: Rua Augusta, 1259, Consolação, SP
Address: Rua Augusta, 576, Consolação, SP
Address: Rua Augusta, 584, Consolação, SP
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We have chosen hotels in Sao Paulo that keep you close to all the shops,restaurants & bars
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