Up Your Alley! 2023

A fun fetish fair in the Sun, San Francisco Style! 2023

More hardcore than its big brother, September’s Folsom Street Fair, Up Your Alley, or Dore Alley is a fetish market not for the faint of heart! Enjoy a weekend of fetish parties and circuit events in the lead up to the final Sunday of the month, when the fair comes to life and fetish lovers unite.

• Book your hotel in advance as the weekend attracts thousands of visitors from San Francisco and beyond. Stay in Soma, close to all the action. The San Francisco Proper Hotel is just 5-minutes from the alley parties and features spacious rooms, a fully-equipped gym and superb roof terrace.

The Dore Alley Fair

• 30st July 2023 – The Up Your Alley Fair is most commonly referred to by locals as Dore Alley Fair or simply Dore Alley,  a leather and fetish event held in San Francisco, California on the last Sunday of July on Folsom Street between 9th and 10th Streets and on Dore Street from Howard Street to half a block southeast of Folsom Street.
• Up Your Alley attracts leather loves, hot guys, daddies and fetish lovers. Of course, if rubber, sportswear, biker gear, skinheads, punks, or any variety of built, hairy men turns you on, then you won’t be disappointed. As the organisers state, “If you’re into it, there’s a scene for you”.
• Located in front of the legendary Powerhouse bar, an anything-goes gay leather bar, nearly 15,000 fellow leather men and fetish enthusiasts engage in BDSM play at over 50 adult vendor spaces! Spanking, punching, whips and floggers, bondage, domination and submission, creative water-sports, toys and so much more are in full effect.
• A sound stage (for dancing) is located at the 10th Street end of Folsom Street.
• Upgrade your Dore Alley experience with a stay at “The Line“, rated “Fabulous” by guests with spacious rooms, epic views and a superb gym, just 7-minutes ride to the alley!

Dore Alley Circuit Parties

Many of the city’s top promoters are hosting some of the most anticipated parties of the Summer. The following parties typically take place on the following days:

Friday

• Dirty Alley – Dore Alley Edition – Mr S Leather hosts a unique outdoor party in Powerhouse.
• Trophy Dad’s Pride Daddy Alley – Everyone’s favourite Daddy Party with the fittest over 50s gogos and guys.
• Fog City Pack Beta Party – Lots of leather and jockstraps and you’ll see plenty of pups in pup hoods.

Saturday

• Big Muscle Up Your Alley – Quarterly Muscle Party returns to Powerhouse full of muscle bound men.
• Rated X at Dore Alley – More than 1,000 guys at the Saturday night main event with slutty gogos and fetish demos.
• Brut Dore Alley edition – Delicious Dan Darlington hosts one of the busiest Saturday night events.
• Polyglamorous Presents Sneaks – A very naughty Sneaker Fetish night with sports attire encouraged.

Sunday

• Ritual San Francisco by Real Bad Dore Alley After Hours – Sunday morning after party “BEFORE” the fair.
• PLAY – T Dance, Dore Alley edition – A Sunday favourite with great DJS and a mix of guys with high production values.
• Heaven Dore Alley Massive T Dance – Late night Sunday party with international guest DJs.

Monday

• Dore Alley Recover at The Lookout – No one with any sense works on Monday after Dore Alley. Recovery at The Lookout is a must!

Official Dore Alley Night Parties

• Hog Wild on Friday and The Bay of Pigs on Saturday – awaiting to see if these events return.

Where to stay during Dore Alley Fair

San Francisco’s most popular gay neighbourhoods include, The Castro and Soma (home to the most famous gay fetish bars)

SOMA: InterContinental Hotel,     Courtyard by Marriott ,    Palace Hotel,    Hotel Zelos,
CASTRO: Beck’s Motor Lodge,